Responsibilities
About the team TikTok is reshaping the current retail path to purchase and transforming how brands connect with their communities to drive shopping moments through an infinite loop of discovery, consideration, purchase, review, and participation. We are looking for a passionate leader to drive the growth for TikTok Shop’s newest e-commerce feature - TikTok Shop Live. TikTok Shop Live serves as a central hub where users can easily discover promotions (campaigns & flash sales), a wider product assortment from across our TikTok Shop merchants recommended through shoppable content (in-feed video, product showcase, and LIVEs), as well as manage their orders all natively within one tab. Responsibilities: - Design an integrated Seller Live plan to increase the live GMV of Sellers in TikTok Shop. - Analyze live performance metrics and provide insights to optimize content strategy and improve conversion rates. - Collaborate with the XFN team to align sellers' promotions with overall marketing initiatives. - Stay up-to-date on TikTok trends and algorithm changes to ensure maximum visibility for the shop.
Qualifications
Minimum Qualifications - Bachelor’s Degree or equivalent practical experience and 3+ years experience in eCommerce, social media platforms, digital content mixed experience on social media platform side, brand side, or e-commerce side - Proven track record in business development and sales within the livestreaming, e-commerce, media, or digital marketing industry - Strong understanding of the intricacies of 1 to 1; and 1 to few relationship building between tech platforms and sellers - Ability to work independently and time manage multiple sensitive and high profile initiatives, curious, self-motivated, bias-for-action (“no task is too small” mentality) Preferred Qualifications - Strong understanding of e-commerce livestreaming platforms, technologies, and industry trends - Experience working in ambiguity, achieving results in a fast-paced environment, and continually adapting to changing business needs - Excellent communication and negotiation skills. Self-motivated, results-driven, and able to work independently. Strong analytical and problem-solving skills. Attention to detail, affinity with numbers, logical and strong in problem solving - Familiar with TikTok and other content platforms; experience in content-based e-commerce is highly preferred
Job Information
【For Pay Transparency】Compensation Description (Annually)
The base salary range for this position in the selected city is $88920 - $191330 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
@2025 TikTok