Responsibilities
About the Team: The LIVE Operations team is obsessed with everything to do with TikTok LIVE. From content strategy, monetization, gifting, LIVE features, data analysis, creating campaigns and ensuring a fun and safe space for all of our LIVE users. Responsibilities: - Shape communication strategies for creator amplification and creator marketing, ensuring alignment with TikTok LIVE’s goals. - Develop a compelling storytelling framework to ensure content remains exciting, engaging, and aligned with brand objectives. - Develop and execute amplification strategies across owned, earned, and paid media, including social media campaigns for owned channels. - Execute high-quality and engaging content that resonates with the target audience and supports overall campaign goals. - Develop compelling creator stories and angles that drive positive media coverage through PR. - Execute creator experience events, ensuring seamless event management that strengthens creator relationships and brand loyalty. - Manage reporting for all campaigns and optimize strategies based on key performance metrics to drive continuous improvement.
Qualifications
Minimum Qualifications: - 6+ years in content operations, marketing, brand storytelling, or creator partnerships in digital media, entertainment, or social platforms. - Strong experience in content creation and content development, effective influencer marketing campaigns and strategies. - Strong expertise in digital marketing and campaign strategy, effectively leveraging owned, earned, and paid media for maximum impact. - Data-driven mindset, with strong skills in reporting, analysis, and campaign optimization for continuous improvement. Preferred Qualifications: - Expert in storytelling and content creation, with a deep understanding of the full cycle—from scripting and hooks to high-quality execution. - Proficient in PR and communications, collaborating with teams to craft compelling hooks for creator stories that drive media coverage. - Fluent in both English and Arabic (required), as you will be required to manage Arabic language content.
Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
