Responsibilities
About the team TikTok Product Business Analytics - User Research team is dedicated to understanding the diverse needs and behaviors of users and creators across the globe. By leveraging deep insights and data-driven strategies, we support multiple business lines, enhancing user experiences and driving sustainable growth. Our team is composed of passionate researchers who tackle complex challenges to inform product strategy across several product pillars. Responsibilities: 1. Lead user research for the short video business to help the team understand user preferences and behaviors across various markets; 2. Manage research projects from defining objectives to delivering actionable insights, including study design, execution, and reporting; 3. Identify growth opportunities and recommend strategies based on in-depth understanding of user needs and business goals; 4. Work closely with cross-functional teams to proactively propose and prioritize research initiatives that align with business priorities.
Qualifications
Minimum Qualifications: - At least 3 years of experience in market and user research, with expertise in conducting qualitative and quantitative studies; - Bachelor's degree or higher in fields such as Psychology, Statistics, Sociology, Marketing, Economics, International Trade, or a related field; - Self-motivated and curious, with a willingness to explore new approaches. Comfortable managing multiple tasks and working in a fast-paced environment; - Strong team player with excellent communication and influencing skills, capable of managing projects independently. Preferred Qualifications: - Proven experience working in an international environment; - Experience with international research is preferred; - Proficient in statistical tools such as SPSS and SQL; experience in big data analysis is an advantage.
Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
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