Responsibilities
The Electronics & Gadgets Creator Management team partners with creators who produce gadget/tech content and helps them grow their commercial impact on TikTok Shop. The team supports both top creators and long-tail creators by improving content quality, keeping creators aligned with platform priorities, and accelerating creator monetization through strong daily operations and cross-functional collaboration. Creator Management - Source, recruit, and manage fashion-category creators across platforms - Build strong, long-term relationships with creators and brands - Match creators to the right products and campaigns based on performance, audience, and content style - Coach creators toward performance goals, improving live and short-video content to grow business and monetization Campaign Execution & Market Insight: - Run genre campaigns end-to-end, including timeline management and task allocation - Partner with cross-functional teams (marketing, category, performance) to brief creators and execute high-impact campaigns -Track key metrics (CTR, GMV, ROAS, engagement, join rate) to optimize campaigns - Ensure content aligns with campaign objectives, brand tone, and platform best practices - Provide insights and recommendations to strengthen creator strategy and product-market fit
Qualifications
Minimum Qualifications - Bachelor's degree or above in Business or a related field - Fluent in Thai and English, both written and verbal - E-commerce knowledge or hands-on experience (marketplace, live commerce, or online retail) - Proven track record of improving account or business performance — open to candidates from sales, key account management, or similar backgrounds - Excellent communication, presentation, and problem-solving skills, with a strong user-first mindset - Able to analyze traffic and sales performance to identify actions that improve portfolio and creator results - Highly organized, able to manage multiple accounts, campaigns, and deadlines at once Preferred Qualifications - Solid understanding of the KOL and creator landscape in Thailand - Proven experience developing both established and up-and-coming creators, with demonstrable success cases - Experience planning and executing online and offline campaigns, with a creative, ideas-driven approach
Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
