Join us as we inspire
creativity and bring joy to
millions of users worldwide.
@2026 TikTok
Responsibilities
The Business Planning & Operations team take a strategic approach to driving impact cross-functionally across TikTok. They work with multiple business units and senior stakeholders including, but not limited to, Category, Partnerships, Strategy, Governance & Experience and Data Science. This team drives forward business growth and operational efficiency by providing significant business diagnosis and practical solutions through the use of analytical insights. Our Mission To drive sustainable growth within the European market by balancing Operating Efficiency, Merchant Experience, and Governance Health. You will optimize platform mechanisms and lead strategic initiatives to ensure long-term merchant retention, high-quality GMV expansion, and the development of a scalable, compliant merchant ecosystem. Key Responsibilities - Improve Merchant Operating Efficiency: Map the end-to-end merchant journey (Onboarding → Listing → Fulfillment → Marketing → After-sales) to identify localized bottlenecks and implement optimization strategies. - Elevate Merchant Experience: Utilize a data-driven approach to monitor and enhance merchant satisfaction and platform sentiment across diverse European regions. - Cross-functional Governance & Integration: Act as the horizontal lead within Strategy & Ops, orchestrating collaboration between Compliance, Governance, Logistics, and Category Management to streamline merchant policies and workflows. - Strategic Project Management: Execute high-stakes projects for key accounts or high-risk merchant segments, ensuring alignment with European market standards. - Insights & Knowledge Institutionalisation: Conduct root-cause analysis on success/failure cases to build structured frameworks and best practices for the European theatre. - Merchant Experience Governance: Establish and facilitate monthly/quarterly business reviews (MBR/QBR) to iterate on merchant-facing processes.
Qualifications
Minimum Qualifications: - Professional experience in Strategic Analysis, E-commerce Operations, Project Management, or Platform Governance - Strong analytical and structured problem-solving skills, with a solid understanding of e-commerce platform ecosystems and service partner operating models. Proven ability to independently design and execute complex strategic initiatives. - Proficient in Excel for data analysis and modelling, with the ability to independently extract, clean, and analyze data. - Fluent in English as this is the Company's working language. Preferred Qualifications - Deep understanding of platform-based business models and ecosystem governance logic.
Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.