Join us as we inspire
creativity and bring joy to
millions of users worldwide.
Join us as we inspire
creativity and bring joy to
millions of users worldwide.
@2026 TikTok
Responsibilities
About the team: TikTok Shop is an e-commerce platform fully integrated into TikTok. Roles & Responsibilities - Dual-Engine Merchant Acquisition: Drive the end-to-end recruitment and onboarding of high-quality merchants. This includes sourcing and scouting merchants across EU and new market local merchants. - Multi-Market GMV Driving & Campaign Synergy: Take ownership of GMV targets across the 5 newly launched countries. Incentivize onboarded merchants through platform policies and campaigns, aligning merchant supply (including sample pipelines and stock readiness) with our creator/influencer ecosystem to unlock sales velocity and maximize GMV output. - Merchant Lifecycle Management & Incubation: Develop tailored growth tracks for different tiers of B-side merchants. Provide data-driven insights, operational guidance, and optimization strategies to improve merchant activation rates, product conversion, and sustainable retention on the platform.
Qualifications
Minimum Qualifications - Experience of successfully driving initiatives independently while effectively working with diverse cross-functional teams. - Experience with Acquisition and Incubation merchants in the E-commerce space - Data-driven and structured thinker, combining analytical rigor with a strong focus on achieving measurable goals. - Experience in e-commerce operations or related fields Preferred Qualifications - A deep understanding of the EU e-commerce landscape is highly desirable. - Fast learner, proactive, and resilient, able to perform and excel in fast-paced, ambiguous environments.
Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
