Join us as we inspire
creativity and bring joy to
millions of users worldwide.
@2026 TikTok
Responsibilities
About the Team The DE TikTok Shop team is responsible for accelerating seller growth and building sustainable revenue growth in one of Europe’s key e-commerce markets. The team works closely with sellers and cross-functional partners across operations, product, strategy and other functions to identify growth opportunities and turn them into measurable business results. About the role Creator Operations and Incubation - Identify high-potential creators/KOLs by analyzing on-platform and off-platform data. - Support creator growth and progression through task-based programs, incentives, and other operational mechanisms. - Continuously monitor creator-related performance metrics and conduct analysis to support creator management and operational decision-making. Germany Matchmaking and Hit-Product Incubation - Manage and prioritize the Germany product pool based on business priorities, product potential, and creator fit. - Map the relationship between different product pools and suitable creators/KOLs to improve matchmaking efficiency. - Design matchmaking-related tasks and manage budget allocation and spending for Germany matchmaking initiatives. Cross-Functional Collaboration - Work closely with industry teams and Category Management teams to help resolve supply-side challenges, such as shortages in creator talent or mismatched creator profiles.
Qualifications
Minimum Qualifications: - Bachelor's degree or above, with a preference for majors in Marketing, Business Analytics, Statistics, Data Science, or related fields. - 2+ years of experience in creator/KOL operations, e-commerce operations, marketplace operations, business analytics, or a related function. - 1+ years of experience using on-platform and off-platform data to identify creator/KOL potential, monitor operational performance metrics, and produce data-driven analysis or business recommendations. - 1+ years of experience conducting structured, data-driven analysis, including product pool review, prioritization, segmentation, or opportunity assessment. - 1+ years of experience working cross-functionally with business, category management, commercial, or operations teams to deliver creator/KOL-related projects or business initiatives. - 1+ years of experience managing multiple operational projects or workstreams simultaneously, including task planning, execution tracking, and delivery against agreed timelines. - Professional working proficiency in English. Preferred Qualifications: - Experience in e-commerce, live commerce, creator/KOL operations, affiliate operations, or marketplace growth. - Familiarity with creator segmentation, creator incubation, product-creator matchmaking, and GMV growth mechanisms. - Experience supporting hero product incubation, product pool management, or category-level creator supply improvement initiatives.
Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.