Responsibilities
About the Role This position sits in the TikTok Shop Japan Marketing team and centres on content creation and account operation for official SNS channels, extending from information gathering and data management to performance analysis and improvement. The team is looking for an execution-oriented person who can not only plan and direct but also personally produce and run content and drive PDCA based on performance data. Key Responsibilities • SNS Content Production: plan, shoot and edit short-form video for TikTok and similar platforms; create on-screen text (telops), captions and SNS copy; research SNS trends and competitor content; produce simple static images and creative assets. • Official SNS Account Operation: manage posting setup, schedules and the content calendar; monitor posts, comments and trends; manage the production-to-posting workflow, including internal reviews and approvals. • Data Analysis & PDCA: aggregate metrics such as Views, Engagement and Follower Growth; analyse per-post performance and prepare simple weekly / monthly reports; build hypotheses from the analysis and improve content. • Marketing Operation Support: gather and organise information on sellers, products and campaigns; manage data and creative assets in Excel / Spreadsheet; provide administrative and progress support for marketing initiatives.
Qualifications
Minimum Qualifications • Hands-on work experience personally planning and producing short-form video; Shooting skills with a smartphone and basic video editing using tools. • Experience continuously operating SNS accounts for a company, brand, media outlet or as an individual; Ability to write natural Japanese SNS copy and captions. • Data aggregation and management skills in Excel: SUM / COUNT / IF, VLOOKUP / XLOOKUP, Pivot Table, Filter and deduplication. • Track record of reviewing posting results numerically and running hypothesis → execution → verification → improvement. • Able to manage multiple tasks, assets and schedules accurately and at speed. • English language ability (working knowledge or above) — regular collaboration with regional partners. • Chinese required for daily collaboration with China-based product and operations teams Preferred Qualifications: • Experience operating official SNS accounts for a company or brand. • Operation / production experience at an SNS or digital marketing agency. • SNS / content production experience at an EC or D2C brand. • Experience or strong interest in Beauty / Fashion / Lifestyle / Entertainment / EC. • Experience with creative tools. Important Note: Please be advised that this job posting is on behalf of a third-party agency. This is a 3 months temporary assignment managed by a third-party agency, who will be your employer. While you may be assigned to work at TikTok, you will not be a TikTok employee. All contractual terms, including payroll and benefits, will be handled by a third-party agency. By applying, you agree that the information provided in your application may be processed and retained by TikTok for recruitment purposes and shared with a third-party agency in accordance with TikTok's Applicant Privacy Notice https://lifeattiktok.com/legal/privacy
Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
